Almost 140 years have passed since the first harvest of Carmel Wineries, the oldest winery in Israel, which once employed three future prime ministers in their youth. This one-of-a-kind sign.

Designed in the studio of Zeev Raban and Meir Gur-Arie. Published by Alfred Saltzman, Jerusalem, 1920s  English and Arabic text.
The winery was established in Rishon LeZion by its first settlers, with the financial assistance of Baron de Rothschild. It provided employment for many from the first and second aliyah, including David Ben-Gurion. The story of Carmel Wineries intertwines with the history of settlement in the Land of Israel, reflecting the dreams and efforts of the first aliyah settlers who, driven by an unwavering love for the Land of Israel, to create a thriving Zionist enterprise.

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Ze’ev Raban (1890-1970) and Meir Gur-Arie (1891-1951)

In the 1920s and 1930s, Raban and Gur-Arie were the central figures in the art and graphic design in Israel. Among their personal works, they created famous symbols for many Zionist organizations (such as KKL and the Levant Fair) and commercial “Tozeret Haaretz” companies in various sectors and industries. To this day, they are considered as masters and pioneers of Israeli art and education. Their works are essential parts of the permanent collections in many museums in Israel, such as the Israel Museum in Jerusalem, the Tel Aviv Museum, and many private collections worldwide.

“Carmel Mizrachi”

The winery was established in Rishon LeZion by its first settlers, with the financial assistance of Baron de Rothschild and the guidance of his officials, and began producing wine in 1890. The local wine market in Israel was small, and in 1896 a company was established to export the wines around the world. The first export destination was Warsaw, where a joint-stock company called “Carmel” was founded, branches were also opened in Odessa, Hamburg, and New York, and representations in Berlin, Vienna and London. For kosher reasons, the bottles were sent abroad sealed and sealed, and the distribution companies in the various cities were in contact with local rabbis, who supervised the wine’s kosher.

A few years later, the wines began to be marketed in the Ottoman Empire as well, under the name “Carmel Oriental”, and the wineries in Rishon Lezion and Zichron Ya’akov were called in Hebrew “Carmel Mizrahi”. The company operated branches in major cities in the Ottoman Empire: Jaffa, Jerusalem, Haifa, Beirut, Damascus, Cairo, Alexandria, Port Said, and other cities, and besides producing and distributing kosher wine, it also marketed brandy, various liqueurs, and soft drinks, such as tonic water.

Alfred Salzmann, one of the pioneers of Jewish settlement in the Bekaa neighborhood (“Gaolim”) in Jerusalem, and a teacher at “Bezalel” immigrated to the Land of Israel from Austria in 1921, and established a factory in the Bekaa for the production of various tin products, including charity donations boxes and tin boxes for KKL, sealed boxes for medicines and bandages, boxes for biscuits (for the well-known Fromin and Hadar factories), and advertising signs, such as the sign in front of us.

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Dimensions: 47 cm high

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advertisement for Israeli

Beauty Cream OILIVIA

שלט על קרטון קרם ליופי של עץ הזית

Frame size 45 x 35 cm

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advertisement for Israeli cooking oil

שלט על קרטון שמן ישראלי “עץ הזית” סדר פסח שמח

Frame size 45 x 35 cm

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Kosher vitamins oil etz zait

advertisement for Israeli cooking oil

שלט על קרטון שמן ישראלי עץ הזית

Frame size 45 x 35 cm

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תערוכת הפרח הייתה אירוע תיירותי שנערך בחיפה מדי שנה, בימי חול המועד פסח החל משנות ה-50 של המאה ה-20 ועד שנות ה-90. בשנת 2012 חודשה התערוכה, בשם תערוכת הפרח הבינלאומית חיפה

כרזה נדירה של חג הפרח

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The poster was hung at the Israeli Air Force Flight School 1950s

Printed by Air Force Training Department

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advertisement for Israeli Brandy

שלט על קרטון ברנדי ישראלי סטוק 84

Frame size 45 x 35 cm

The post Original Israeli old Sign Advertisement For Brandy 1960s Stock 84 first appeared on VINTAGE ISRAELI POSTERS.

“ARTIK KARTIV” Popsicle. A raffle for children by the famous popsicle company

Anyone who answers the questions will earn a prize

שלט על קרטון הגרלה לילדים ארטיק קרטיב

Frame size 55 x 40 cm

The post Original Israeli old Sign Advertisement For Ice Cream 1950s ARTIK KARTIV first appeared on VINTAGE ISRAELI POSTERS.