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A striking and rare original Israeli public information poster, issued in 1961 by the Israeli Ministry of Information (משרד ההסברה) to celebrate and promote the achievements and importance of the Ministry of Education.
This poster is an outstanding example of early Israeli modernist graphic design—bold, optimistic, and visually unforgettable—created to communicate pride in national education and cultural development.
The composition is divided into two powerful visual worlds:
1) The Typography Artwork (Upper Section):
A vibrant explosion of oversized Hebrew letters and numbers, arranged in a dense geometric puzzle.
The letters appear like stacked architectural blocks, creating a modern abstract “city” of language—full of movement, depth, and rhythm.
The color palette is energetic and optimistic: bright tones of purple, pink, yellow, green, turquoise, orange, and deep blue, all framed inside a bold border.
This dramatic typographic design instantly communicates education, reading, learning, language, and creativity—not through symbols, but through the building blocks of the Hebrew alphabet itself.
2) The Message & Human Element (Lower Section):
Below the artwork, the official headline reads “חינוך” (Education) in large, warm typography.
Underneath appears a short official text explaining the central role of education in Israeli society.
On the right side, a documentary-style photograph shows a teacher guiding children in a classroom or learning environment—adding a real human connection to the abstract design above.
At the bottom, the powerful slogan reads:
“נמשיך ונעשה – למען עצמנו”
(“We will continue and act – for our own sake”)
Publisher: Israeli Ministry of Information (משרד ההסברה)
Year: 1961
Theme: Education / Public information / Israeli nation-building
Printing Technique: Offset lithograph (Offset print)
Size: 50 × 70 cm (approx. 19.7 × 27.6 inches)
Good vintage condition.
Shows original fold marks / crease lines, with light age wear consistent with authentic period posters.
Official Israeli Ministry of Information posters from the early 1960s are increasingly scarce—especially designs with such strong modernist typography and color impact.
This piece is ideal for collectors of Israeli history, Hebrew design, and cultural propaganda posters from the nation-building decades.
Perfect for framing and display in:
libraries, studios, schools, offices
Israeli design collections
Judaica and Zionist ephemera archives
modern typography / graphic design walls
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