Design:  Donation of the Rothschild Litzman Studio

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תרום לקרן המגן צבא הגנה לישראל כרזה פוסטר

In 1955, amidst rumors about a weapons deal between Czechoslovakia and Egypt, the Israeli government decided to once again employ the familiar Israeli pioneering spirit and camaraderie and to make an unconventional appeal to its citizens.

As soon as the leadership of the State of Israel became aware of the gargantuan arms deal occurring between Czechoslovakia and Egypt in 1955, they rushed in search of resources that would fund new weapons.

Picture it like this: A young country (barely 7 years old), bravely fighting to establish itself on the international stage, all the while absorbing enormous waves of immigrants that more than doubled its population, and developing the desolate swaths of desert it contains.

In addition, Israel was attempting to persuade other countries to warm up relations and adopt the fledgling state as a new strategic ally.