Vintage Israeli Poster – Keren Hayesod, “Flowers of Our Land,” 1954

An original and rare vintage poster published by Keren Hayesod – United Israel Appeal in 1954, as part of the project “Flowers of Our Land”.
This initiative connected the children of Israel with Jewish children in the Diaspora by sending illustrated greeting cards featuring native flowers of the Land of Israel. Each card included a flower drawing and a personal dedication, symbolizing unity, hope, and the shared future of the Jewish people.

The poster, designed in a charming mid-century style, depicts the flower Narcissus and highlights the educational and cultural role of Keren Hayesod in building connections between Israel and world Jewry, deeply rooted in the ideals of Zionism.

Printed as a lithograph at Monzon Press, Jerusalem, this piece is a fine example of Israeli graphic design from the 1950s, carrying both historical and artistic significance.

About Keren Hayesod

Founded in 1920, Keren Hayesod (United Israel Appeal) became the central fundraising organization for the Zionist movement and later for the State of Israel. Its mission was to support immigration, settlement, education, and nation-building projects, uniting Jewish communities worldwide in the effort to establish and strengthen the State of Israel under the spirit of Zionism.

• Design by Grundman
• Publisher: Keren Hayesod – United Israel Appeal

• Printer: Monzon Press, Jerusalem

• Year: 1954

• Condition: Good, with signs of age consistent with its era

• Size: 70 × 50 cm (27.5 × 19.6 inches)

• Technique: Lithographic print

This poster is a collectible treasure for enthusiasts of Israeli history, vintage design, and the legacy of Zionism and Keren Hayesod.

Perfect for collectors, framing, and display.

כרזה קרן היסוד, פוסטר וינטג’ ישראלי, כרזה נדירה 1954, דפוס מונזון ירושלים, כרזה היסטורית ציונית, פרחי פרחים ארצנו